Scaling Cross-Border Ads Without Wasting Budget

Paid media can be profitable for Chinese manufacturers and overseas sellers when it is built around buyer intent and a tight landing funnel.

Separate markets by intent

Search campaigns target buyer intent, while social builds awareness. We avoid mixing objectives and budgets.

Build landing pages for each region

Localized landing pages improve conversion and reduce cost per lead. We also add compliance and shipping clarity.

Measure beyond clicks

Track qualified leads and RFQs, not just traffic. We connect ads to CRM and quote systems.

Iterative creative testing

We test messaging around quality, MOQ, and lead time to find what resonates most.

Final thought

Efficiency grows when ads and landing pages are designed for overseas buyer expectations.